Why Are Homescapes Ads So Weird?
DepetallingMummy路8 months agoHomescapes ads often look nothing like the actual gameplay because they're designed to grab your attention in the crowded space of mobile advertising. They use exaggerated situations and wacky scenarios that stand out, making you curious enough to download the game and see what it's all about. It's all about the shock value and getting you to remember the game!
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Honestly, it's all marketing strategy. The weirder the ad, the more it sticks in your mind. That way, you're more likely to think about it later and maybe even download Homescapes to give it a try. And it works, doesn't it? We're all here talking about it!
As someone who's spent too many hours than I care to admit playing Homescapes, I can safely say those weird ads did their job. I clicked because I was baffled by the ad, stayed for the surprisingly addictive gameplay. So, weird ads = effective strategy, it seems.
Clickbait, simple as that. Those ads are weird on purpose to make you think, 'What on earth is this game about?' so that you're more likely to click on them out of sheer curiosity.
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