How to disable Prime Matchmaking in CS:GO

Unfortunately, mate, you can't really 'disable' Prime Matchmaking in CS:GO once you've got it. It's like a VIP pass at a festival; once you're in, you're in. But, you can play on a non-Prime account if you're really looking for that raw CS:GO experience. Just remember, it might be a wilder ride with more new players and, ahem, 'creative' types.

I tried looking for ways to disable Prime Matchmaking 'cause I thought it'd be fun to go back to basics. Spoiler: there's no button or option. You're either Prime or you're not. Ended up playing with a buddy's non-Prime account, and let's just say... Prime is Prime for a reason.