How is Apex Legends making money?
Loot boxes, man. That's the game. You never know what you're gonna get in those Apex Packs, and that mystery keeps people coming back for more. Plus, there's the battle pass for each season that offers exclusive cosmetic items.
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Apex Legends rolls in the dough through microtransactions where players can buy cosmetic items, like new skins for characters and weapons. They've got two types of in-game currency, Apex Coins and Legend Tokens. Apex Coins you buy with real money, and Legend Tokens you can earn by playing. It's free-to-play but if you wanna look cool while taking down squads, you might find yourself opening your wallet.
Actually, Apex is super fair. You can't buy your way to a win. It's all about skill. Money just makes you look good doing it.
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