How Does WhatsApp Earn Money?
They also earn from monetizing WhatsApp Payments in some countries, charging a small fee per transaction.
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Basically, they make money through their business API and other services for businesses.
Ad-free messaging isn't cheap! Meta keeps it running to integrate it with their larger ecosystem, indirectly boosting advertising revenue across their platforms.
WhatsApp makes money through WhatsApp Business, where businesses pay for API access and other tools to communicate with customers.
WhatsApp doesn鈥檛 need to charge users because it leverages its large user base to drive revenue in other Meta platforms. Simple as that.
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