What Is Reach in Instagram?
Think of reach as your post's audience size. It tells you how many individual users have peeped at your content.
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It's how many different people see your posts, not how popular your post is.
Reach is basically the total number of people who have viewed your post. It's a great metric to see how far your content spreads.
Reach on Instagram is the number of unique accounts that have seen your post or story. It's like counting eyeballs, but one per person!
Reach on Instagram tracks unique viewers. It shows how many separate accounts have seen your content, no duplicates!
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