Why Did They Name Lululemon ‘Lululemon’?

Have you ever wondered why the trendy activewear brand is called Lululemon? It’s a unique name that sticks in your mind, but what’s the story behind it?

Let’s dive into the intriguing reason behind the name ‘Lululemon’ and uncover the story of how this activewear giant got its catchy moniker.

The Short Answer to the Naming Mystery

Lululemon got its name from its founder, who wanted a name that was playful and had no specific meaning. The idea was to create a unique, memorable brand name that would stand out in the crowd.

The founder, Chip Wilson, believed that the letter ‘L’ would be hard for Japanese people to say, making the brand sound more North American and exotic. This quirky logic contributed to the birth of the name ‘Lululemon’.

Connecting Lululemon and Playbite

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